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Channel: Prosek Partners' Unboxed Thoughts » Pepsi
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Recap: 2012 Super Bowl Ads

With two huge-market teams facing off in this year’s Super Bowl, odds were that you had a rooting interest in yesterday’s championship game. Being an Eagles fan, I, however, did not. Fortunately, that...

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Ad Watch: “It’s Not Complicated” to Like AT&T’s Latest Commercials

There you are, bored on any given weekday night with nothing more to watch than yet another rousing episode of American Idol or House Hunters. While the seemingly endless supply of everyday...

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Media Navel Gaze: January 28, 2013

The Week Unpeeled The week started with focus on President Barack Hussein Obama’s inaugural address, which itself focused on several themes outside of the US economy: civil and gay rights and climate...

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Media Navel Gaze: February 3, 2014

The Week Unpeeled The year got off to a pretty bearish, cold start, with the markets turning in one of the worst performances since May 2012—and much worse than many expected—with the Dow down 5.2...

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